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Crowne Plaza Dallas Downtown 1015 Elm St 291 Room Hotel Dallas, TX 75202 For Sale



Investment Highlights
- PRIME Downtown Dallas Skyline Real Estate
- Proposed conversion to the Delta Hotel by Marriott
- One of the most compelling value-add hospitality opportunities in Texas
Executive Summary
Hotel Brokers of America is pleased to exclusively present the Crowne Plaza Dallas Downtown, a 293-key full-service hotel strategically positioned in the heart of the Dallas Central Business District. Located along Elm Street in Downtown Dallas, the property offers immediate access to the city’s largest convention, corporate, entertainment, and tourism demand generators while presenting substantial upside through rebranding, renovation, repositioning, and future redevelopment opportunities.
The property is proposed to convert to a Delta Hotel by Marriott, positioning the asset within Marriott’s globally recognized upper-upscale platform while benefiting from Marriott Bonvoy’s powerful reservation and loyalty ecosystem. Ownership may also explore a dual-brand strategy incorporating Staybridge Suites extended-stay units alongside the traditional full-service hotel component, creating an opportunity to diversify revenue streams and capture multiple lodging segments within Downtown Dallas.
The property is proposed to convert to a Delta Hotel by Marriott, positioning the asset within Marriott’s globally recognized upper-upscale platform while benefiting from Marriott Bonvoy’s powerful reservation and loyalty ecosystem. Ownership may also explore a dual-brand strategy incorporating Staybridge Suites extended-stay units alongside the traditional full-service hotel component, creating an opportunity to diversify revenue streams and capture multiple lodging segments within Downtown Dallas.
Data Room Click Here to Access
Financial Summary (Pro Forma - 2027) Click Here to Access |
Annual (CAD) | Annual Per SF (CAD) |
|---|---|---|
| Gross Rental Income |
-
|
-
|
| Other Income |
-
|
-
|
| Vacancy Loss |
-
|
-
|
| Effective Gross Income |
-
|
-
|
| Net Operating Income |
$99,999
|
$9.99
|
Financial Summary (Pro Forma - 2027) Click Here to Access
| Gross Rental Income (CAD) | |
|---|---|
| Annual | - |
| Annual Per SF | - |
| Other Income (CAD) | |
|---|---|
| Annual | - |
| Annual Per SF | - |
| Vacancy Loss (CAD) | |
|---|---|
| Annual | - |
| Annual Per SF | - |
| Effective Gross Income (CAD) | |
|---|---|
| Annual | - |
| Annual Per SF | - |
| Net Operating Income (CAD) | |
|---|---|
| Annual | $99,999 |
| Annual Per SF | $9.99 |
Property Facts
| Sale Type | Investment | No. Rooms | 291 |
| Property Type | Hospitality | No. Stories | 23 |
| Property Subtype | Hotel | Year Built/Renovated | 1969/2024 |
| Building Class | B | Parking Ratio | 0.99/1,000 SF |
| Lot Size | 0.70 AC | Corridor | Interior |
| Building Size | 452,655 SF | ||
| Zoning | Z21 | ||
| Sale Type | Investment |
| Property Type | Hospitality |
| Property Subtype | Hotel |
| Building Class | B |
| Lot Size | 0.70 AC |
| Building Size | 452,655 SF |
| No. Rooms | 291 |
| No. Stories | 23 |
| Year Built/Renovated | 1969/2024 |
| Parking Ratio | 0.99/1,000 SF |
| Corridor | Interior |
| Zoning | Z21 |
Amenities
- Business Center
- Fitness Center
- Pool
- Restaurant
- High Speed Internet Access
- Patio
- On-Site Bar
- Meeting Event Space
- Public Access Wifi
- Smoke-Free
Room Mix Information
| Description | No. Rooms | Daily Rate | SF |
|---|---|---|---|
| Suite | 3 | $311.46 CAD | - |
| Guest Room | 288 | $194.32 CAD | - |
Exceptionally walkable
90/100
Very drivable
80/100
Exceptional public transit
100/100
Moderately bikeable
70/100
Property Taxes
| Parcel Number | 00000100360000000 | Improvements Assessment | $18,667,781 CAD (2025) |
| Land Assessment | $5,071,763 CAD (2025) | Total Assessment | $23,739,545 CAD (2025) |
Property Taxes
Parcel Number
00000100360000000
Land Assessment
$5,071,763 CAD (2025)
Improvements Assessment
$18,667,781 CAD (2025)
Total Assessment
$23,739,545 CAD (2025)
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Crowne Plaza Dallas Downtown | 1015 Elm St
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