Flexible Event Venue | Possible Redevelopment 5264 Verona Rd 9,975 SF Vacant Retail Building Online Auction Sale Fitchburg, WI 53711

Welcome to the redevelopment/reuse opportunity at 5264 Anton Drive, a 9,975-square-foot adaptable retail property most recently used as an event center, with some business FF&E included in the sale. Should new ownership pursue redevelopment, this 1.2-acre property is within Fitchburg’s Tax Increment District #17, zoned G2 Commercial, making it ideal for mixed-use, residential, or commercial redevelopment projects aligned with the City’s Anton Drive Redevelopment Plan.

Initially constructed in the early 1970s, 5264 Anton Drive has been renovated over the years and most recently in 2024, repurposed into an event space ideal for weddings, offering a bridal prep space, private groom space, catering kitchen, ceremony space, bar area, dinner and dance area, and capacity for 200-250 wedding guests. It also currently features 85+ parking stalls, a 60’ bar, and, with building capacity permitting, 300 guests. Its second-most-recent renovation in 2015 brought new furnaces, roof, sprinkler system, and security system; the building has maintained its electrical, plumbing, and venting systems since then to accommodate a commercial kitchen.

This property is in a prime location, 15 minutes from Downtown Madison, and is exposed to more than 50,000 daily passing vehicles on State Highway 18 (2 miles). The University of Wisconsin–Madison is about 5 miles northeast and annually enrolls more than 6,100 students. The university’s consistent influx of students fuels consumer spending in the area, supporting Fitchburg’s retail, entertainment, and dining establishments. Fitchburg is expected to continue growing rapidly. Fitchburg's local government has developed the “Growing Fitchburg 2030” plan, focused on principles of sustainability, equity, vibrancy, and cooperation to guide the area into the next phase of its existence.

Whether you're looking to redevelop or repurpose, this high-visibility location offers flexibility, exposure, and strong potential for value creation. Start your own wedding venue, music venue, open a new restaurant, or turn this building into anything you can dream of. The possibilities are endless, and the location is perfect.

Please note: eligibility for potential TIF/TID incentives, subject to alignment with city land use objectives and a pro forma analysis by Ehlers, the City’s financial advisors.

Property tours are by appointment only. Please contact the listing broker to schedule.