Britta Eriksson

Britta Eriksson

Owner/Broker, Sun Realty

Naples, FL 34103

Phone (813) 609-5342

Specializes in Retail Real Estate Acquisitions, Leasing and Research.
Specialties
Landlord Rep, Landlord Rep (Flex), Landlord Rep (Full Service), Landlord Rep (Land), Landlord Rep (Retail), Tenant Rep, Tenant Rep (Flex), Tenant Rep (Full Service), Tenant Rep (Retail)
Property Types
Hospitality, Industrial, Land, Office, Retail, Flex, Sports & Entertainment, Specialty, Multifamily, Health Care
Markets
Jacksonville (Florida), Orlando, Tampa/St Petersburg, Southwest Florida, Ocala
Bio
Leaseconomics, LLC Owner/Broker 2011-Present Founded the company in 2011. They offer specialized services for the retail real estate industry including acquisition brokerage, leasing and market research throughout the state of Florida. Call 813-609-5342 to learn how their team can help you! Beall's Department Stores: 2003-2011 -Directed store development functions for retail chain including research, real estate, construction, and store design. -Secured 60% of stores for retail chain during high growth period by building relationships and negotiating with top shopping center owners and developers. -Prepared over 125 site approval packages of sites and presented them to company executives. -Projected and tracked competitive impact of shopping center malls and competitors in order to strategically position stores to preserve and strengthen market share. -Developed research foundation for the company through the use of historical store performance information, consumer data, demographic resources, and GIS mapping. -Derived over 300 accurate cannibalization studies, sales projections, proformas, and cost estimates. -Negotiated over 130 legal documents including leases, lease amendments, letters of intent, contracts, easement agreements, etc. -Coordinated with counsel to redraft and strengthen key lease terms in lease form. -Worked directly with the CFO and other finance executives to assess risk of projects. -Oversaw construction for 2 1/2 years including coordinating with architects, municipalities, and contractors to receive government approvals, complete new store developments, implement store updates, and manage chain rollouts. -Cross-trained in and frequently collaborated with other departments including Marketing, Buying, Planning & Allocation, Distribution, and Operations. -Graduate of the 1st Class of the Corporate Leadership Program Realtor: Various Companies 1999-2014
Education
University of Florida - Masters in Real Estate and Urban Analysis - 2002 University of Florida - Undergraduate in Marketing - 2001
Affiliations
  • International Council of Shopping Centers (ICSC)
Awards
ICSC Florida Committee Member - 2016-PresentICSC West Florida Committee Member 2011-2016Retail Bus West Florida Chairwoman 2013ICSC West Florida Chairwoman 2012 -2013Retail Bus West Florida Committee Member 2012ICSC Tampa Local Committee Member 2011I