Chiquita Snyder
Director of Sales and Revenue Management, Sprague Hotel Developers
Columbus, IN 47201
Phone (812) 379-2173
Property Types
Hospitality
Bio
Chiquita Snyder is the Director of Sales and Revenue Management. She has over 24 years of service in the Hospitality Industry, specifically within hotel operations. Twelve of her 24 years of experience have been with Sprague Hotel Developers. Currently, Chiquita's position is Director of Sales & Revenue Management.
Chiquita began working in a full-service hotel in 1991 and has worked every department to learn the operations. Beginning her career as a waitress and working her way into management has provided her with great insight into hotel operations, accounting, customer service and employee relations.
As the Director of Sales & Revenue Management, Chiquita is currently responsible for working with Hilton, IHG and Choice brands to ensure company goals are met. In this position, she has completed training of all three brands property management systems and revenue management systems. She holds weekly meetings with General Managers to discuss short-term (within 90 days) strategies and quarterly meetings to discuss long-term strategies. Her responsibilities include monitoring STR Reports, Historical Data for each property, Competitor Shops, Special Events, Guest Surveys and Revenue Management Systems to ensure that revenues are maximized based on market and guest perception of value received.
Throughout her years of service, she has been responsible for creating annual budgets, forecasts, sales and marketing plans, creating cost control procedures and action plans for service improvements. She has also been responsible for team development beginning with hiring management thru interviewing all candidates for positions throughout the hotel and implementing training programs to ensure teams are trained per brand and company standards.
Chiquita believes strongly that excellent customer service begins with happy employees and works diligently to promote positive employee relations in all the hotels. Having worked the various departments, she has a strong knowledge of each position's responsibilities and a great appreciation for each team member.