BNP Paribas operates as a major universal bank and financial services holding company with a broad range of activities in retail banking, corporate and investment banking, asset management, insurance and specialised financial services. The group serves private individuals, businesses, institutions and governments with products including transactional banking, loans, wealth management, securities services, risk management, financing solutions and digital banking. BNP Paribas maintains a network of bank branches, digital platforms and corporate offices across many countries, supporting international trade, capital markets and financial advisory services.