eXp Realty began in 2009 as a cloud-based real estate brokerage launched by Glenn Sanford, and the company was built around online collaboration instead of a traditional office model. eXp World Holdings identifies eXp Realty as its core subsidiary and describes the business as a global brokerage powered by technology and a virtual platform for agents, brokers, and staff. The company’s services span residential brokerage and specialized verticals such as commercial and luxury real estate, along with vendor-connected solutions and agent support resources. eXp Realty remains focused on a broad real estate market presence built around digital tools, training, and collaborative systems for affiliated professionals.