South Coast Commercial operates as a real estate investment and asset management firm focused on unanchored neighborhood retail centers in the Southeastern United States. Founded in 2010 by John F. Morgan, the Atlanta-based company has developed a portfolio of retail properties through strategic acquisitions and operates with a long-term hold strategy. The firm utilizes 721 exchange programs to facilitate tax-advantaged property contributions from sellers while building scale. South Coast Commercial maintains operational offices in Atlanta, Georgia, Hilton Head Island, South Carolina, and Charleston, South Carolina, positioning the company throughout key Southeast markets. The firm's investment approach centers on acquiring and managing neighborhood retail centers that serve local communities with daily-needs tenants.