Stoic Equity Partners was founded in 2020 by Jeremy Friedman and Grant Reaves in Daphne, Alabama, after both co-founders transitioned from commercial real estate brokerage to principal investing. The firm operates as a private real estate investment manager specializing in value-add and opportunistic strategies across the Southeastern United States. Its core focus is on acquiring and repositioning flex industrial properties and self-storage assets, targeting secondary and tertiary markets with strong population growth and limited new supply. Stoic’s investment strategy emphasizes purchasing assets below replacement cost and enhancing value through operational improvements, rent adjustments, and targeted renovations. The company has launched dedicated funds such as SEP Industrial Holdings I and II, aiming to assemble portfolios of multi-tenant industrial flex properties ranging from 50,000 to 150,000 square feet. These funds seek to deliver preferred returns and long-term appreciation through disciplined underwriting and active asset management. Top markets include Louisville, KY, Jackson, MS, and Northwest Arkansas, reflecting a strategic push into high-growth regions.