UBS was formed in 1998 through the merger of Union Bank of Switzerland and Swiss Bank Corporation, with roots reaching back to the nineteenth century through predecessor banks founded in 1862 and 1872. UBS operates across wealth management, personal and corporate banking, investment banking, and asset management, with a business model built around serving individuals, families, businesses, institutions, and investors. The company presents itself as a global financial-services firm with a broad international client base and a long-running focus on banking, advisory, and investment capabilities.
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