Urban Genesis is a privately held real estate investment and development firm founded in 2013 and based in Houston, Texas. The company operates a vertically integrated platform that handles acquisitions, development, construction, and property management across multifamily and light industrial asset classes. Founded by CEO Matt Shafiezadeh, who previously sourced over $2 billion in commercial real estate assets at Lionstone Investments, Urban Genesis has grown to manage $1.4 billion in assets under management. The firm's investment strategy centers on addressing the "missing middle" housing segment through market-rate apartments, mixed-income communities, build-for-rent housing, and value-add acquisitions of Class B/C multifamily properties. Urban Genesis' portfolio is concentrated exclusively in Texas major metros—Houston, Austin, Dallas-Fort Worth, and San Antonio. The company recently expanded into small-bay industrial properties within dense, transit-accessible submarkets in Houston as part of a cash flow diversification strategy. The multifamily platform is structured around four product series: Highline (market-rate urban apartments), COOP (mixed-income communities via Public Facility Corporation partnerships), Oasis (build-for-rent housing), and Victory (value-add acquisitions).